The Luxury Property Show





The Luxury Property Show is one-of-a-kind exhibition in Europe, dedicated to connecting experts in high-end property purchase and investment in the most sought-after locations with discerning buyers. Our central location in Olympia London puts us at the heart of luxury.

London is one of the top five cities with the greatest concentrations of high and ultra high net-worth individuals in the world and is one of eight key ultra-prime urban real estate markets. That said, our exhibitors come from key hotspots all around the world.

Designed to immerse visitors in the world of luxury, the show will offer a host of exclusive experiences. In the past these have included a golf simulator, VIP lounge, Formula 1 simulator, art gallery, lifestyle workshops, a champagne bar and more. 2019 was the first year the show operated under the new ownership of the Smart Group, and it saw a record-breaking number of visitors.

We were featured in the national media, including Mail Online, Metro, The Telegraph and Evening Standard plus media partners with the luxury portal. This year, we have an exciting strategy to grow the show further and take it to new heights of luxury living.


Our Audience

Our event welcomes both high and ultra high net-worth consumers and trade visitors from the UK and abroad, all with a shared interest in luxury permanent homes, second residences, investment properties and more. We have a focussed marketing strategy to attract this specific audience.

Typical visitor profile:
• Earning £175,000 p.a.
• Owner of 2 + properties over £800,000.
• Working in finance, banking, investment, manufacturing, technology, business services or construction/engineering. • Average age above 40.
• Belong to a members’ club.
• Travel for business.
• Interests include:
• Business • Philanthropy
• Finance
• Sports
• Real Estate
• Technology • Travel


 Why Exhibit

The Luxury Property Show offers all exhibitors unique access to affluent UK and international buyers. The event itself not only represents the world’s most luxurious collection of properties in one place but it also offers experiences aligning with our visitors’ pastimes and lifestyle. • Feature your properties, developments or services alongside some of the most prestigious brands in the industry. • Meet thousands of buyers, investors and intermediaries. • Enjoy a luxury-infused atmosphere without the need to pressure sell. • Extend your commercial relationships and create new partnerships. • Grow your client database and generate new enquiries. • Utilise the show as an opportunity to meet your current clients face to face with complimentary tickets. • Attend an exclusive networking event hosted by the show organisers at Olympia London. • Solidify your brand as one of the best in the luxury property and lifestyle industry. A one-of-a-kind event which brings together both luxury property and luxury lifestyle businesses in one location.


The Luxury Experience

The Luxury Property Show is more than just an exhibition; it’s an experience. We carefully collate a variety of different experiences and products for our guests to interact with, complementing their property plans and luxury lifestyle. Some of this year’s features will include: The organisation of the show has been excellent. It is the first time the show has been run like this and we are very impressed. Manoirs et Châteaux

THE CHAMPAGNE BAR Central to the show and footfall, our exclusive champagne bar offers visitors and exhibitors luxury comfort and a relaxed environment for networking and making connections.

THE GOLF SIMULATOR One of the biggest sporting passions of our audience is golf. This feature will be surrounded by golf real estate exhibitors’ allowing our visitors to get inspired, practise their swing and then find their next property on some of the most prestigious golf resorts in the world.

THE SHOWROOMS New this year, the showrooms provide interior design inspiration for different rooms in the home, including the kitchen, living room, bathroom, bedroom and wine cellar, and are a chance for exhibitors to display their products and services. They are available in our sponsorship opportunities.

FOOD AND WINE TASTINGS The complimentary food and wine tastings offer our attendees the chance to sample delicious food and wines and encourage purchasing.

Platinum Package

• Minimum stand size 9sqm.
• Central location next to the Champagne Bar.
• Shell or space only with furniture and electrical packages included.
• One-page advert and listing in show guide.
• Logo included on the show ticket.
• One email promotion to The Luxury Property show database.
• Inclusion in press releases both pre-and postshow.
• Listed on website with logo and company description.
• Property featured in The Luxury Property Collections portal until December 2020 OR one-page advert in The Luxury Property Collections Lookbook.
• 20 VIP tickets for your guests. Number of stands available: 13


Gold Package

• Minimum stand size 7.5 sqm.
• Location by the entrance or near the show experiences.
• Shell scheme with furniture and electrical packages included.
• Listed in the show guide.
• Inclusion in pre-show press releases.
• Listing on the website with logo and company description.
• 10 VIP tickets for your guests.
Number of stands available: 30


• Minimum stand size 7.5 sqm.
• Location not guaranteed to be near the entrance or show experiences.
• Shell scheme with furniture and electrical packages included.
• Listed in the show guide.
• Listing on the website with logo and company description.
• Unlimited standard tickets for your guests.
Number of stands available: 8


Exceptional PR & Marketing

We have a dedicated marketing team, assisted by specialist PR and digital agencies, working on strategic ticket promotion campaigns attracting ultra high and high net worth individuals throughout the UK, Europe, the UAE and Asia. This has included but is not limited to:

Highly targeted and strategic Facebook, Instagram and LinkedIn campaigns.
• Personalised email campaigns to an internal database of 145,000.
• Personalised email campaigns to wealth management, members’ clubs and luxury property databases.
• Awareness generated from exhibitor promotions via website, social meida and email.

National PR coverage in Mail Online, Metro, MSN, Luxury Lifestyle Magazine, Property Investor Today, Luxury Magazine and more.
• Promotion via our media partners including show invites, editorial, social media posts, emails and print advertising.
• Digital advertising on The Telegraph, Evening Standard and Barnebys websites.


Official Media Partners